The new age marketing, “online marketing” is being seen as an important means of advertising owing to its global reach and affordability. Yet, as the storm dies down, the picture that is emerging is that when it comes to advertising, print still rules the roost. The traditional mode of advertising, via print is still used as a marketing tool to reach millions of prospective viewers owing to its wide reach and loyal readership. Even today, » Read more: How can offline media advertising benefit small businesses?
Archive for March, 2009
How can offline media advertising benefit small businesses?
March 27th, 2009Is it Advantageous to Go for Online Advertising?
March 23rd, 2009There are several advantages of online advertising that encourage people to become a part of this online business. Advertising is beneficial for both the seller and buyer because a seller uses advertisements to promote the product and a buyer comes to know about a product through advertisements. Advertisements were only restricted to newspapers, television, outdoors and othe » Read more: Is it Advantageous to Go for Online Advertising?
Online Advertising: Knowledge Rocks the Boat
March 20th, 2009Has the information age faded into a new economy? According to Wikipedia.org it has. Wikepedia claims1 the information age ended around the ripely ancient year of 1992 and made way for the Knowledge Economy which lasted until about 2002 and then scooted down the bench for the current superstar: the Intangible Economy.
The obvious question: What is the Intangible Economy?
To understand the Intang » Read more: Online Advertising: Knowledge Rocks the Boat
