Gill Media Launches Partner Program
GILL Media a successful North American Internet Solutions Firm has launched their much anticipated Partner Program.
The GILL Media iGSM® Certification Program allows individuals and businesses looking to expand on their service portfolio, access to the GILL Media Partnership program.
Partners are trained to provide Internet Solutions ranging from Web Hosting, Web Design, Search Engine Optimization (SEO) and Internet Advertising (such as pay-per-click) to small, medium and large businesses in their area. GILL Media provides all back end systems, including design, programming and implementation; therefore no technical ability is required of their partners.
GILL Media Partners are able to take advantage of the already established marketing, Help Desk Support and credibility that GILL Media has in place. The iGSM® Certification program also teaches Partners dozens of ways to effectively market GILL Media Internet Solutions within their community, ranging from networking, cold calling, referrals and print advertising.
About GILL Media
A division of GILL Solutions Management, founded in 2000 with headquarters in Peterborough, ON and Tampa, FL, GILL Media is a leading provider of Internet Solutions for small, medium and large businesses. GILL Media is unique in that it offers the option of convenient monthly payments and bundled Internet Solution packages, allowing businesses that previously could not afford to be online the ability to market online with minimal up front costs. The company offers a full range of media services including Web Hosting, Web Design, Search Engine Optimization (SEO) and Internet Advertising (such as pay-per-click).
For additional information on the GILL Media iGSM® Certified Partner Program visit www.gill-media.com/partnerProgram.php
Watch the video related to media advertising

September 13th, 2009 at 7:25 am
Hi There,
Congratulations for thinking ahead before applying a quick fix to your apparent awareness problem. Many great products failed to be proitable because they are spending too much in the wrong media to reach their users.
A great advertising or marketing needs to start somewhere. The right place to start before even thinking what to say and where to say it is to look at your product proposition. People in the industry call it USP ( Unique Selling Proposition). Analyse your product. Identify who would want it and why they need to want it. Be honest and identify the killer reason to make people want. Do not fall into the common trap of "my product has everything better" as usually it is not the case.
Then analyse the "who" element and what makes the decision to buy. Sometimes it is not the end user that makes the purchase decision.
Now you have identify who wants it and why they need to want it you can safely select your media.
It is most important to indentify what is most cost effective instead which is the cheaper one. How cost effective is measured by numbers of people IN YOUR WHO list that reads or it reaches( you can get it from the media audit for printed media like newspaper or estimates rom the publisher), how much you pay for it (production cost and distribution cost)and how many will respond to the ad(your creativity in ensuring that more people in your list to respond) . Average out with various media.
For ATL advertising just look at the survey report.
Good luck on the strategy.
September 13th, 2009 at 8:47 am
ROFLCOPTER